- / Blackline Classic Cars
The goal for Blackline’s new website was to showcase their restoration mastery with a digital platform as refined and detailed as their craftsmanship
We achieved this with a fast and responsive website powered by Svelte, and an easy to self-update Wordpress content management system.Technologies
Cloudflare
Figma
Svelte
WordpressServices Used
Industry
Challenge
Blackline Classic Cars faced the challenge of showcasing their extensive expertise and passion for classic car restoration in a digital format with their previous online presence not fully capturing the depth of their craftsmanship.
The challenge was to create a digital platform that mirrored the prestige and quality of their work, attracting classic car enthusiasts worldwide


Solution
Our solution was to design and develop a bespoke website that acts as a digital showcase for Blackline Classic Cars. Utilising WordPress for its flexibility and ease of content management, we designed and developed a visually capturing and user-friendly site. Integrating performant high-definition images allowed us to portray the meticulous restoration processes and finished projects, capturing the essence of Blackline’s craftsmanship. SEO optimisation strategies were implemented to improve visibility and attract a global audience of classic car enthusiasts. Additionally, we developed an interactive enquiry feature, enabling potential clients to easily reach out and discuss their restoration plans.
During implementation, we closely collaborated with Blackline Classic Cars to accurately capture and digitalise the essence of their brand and services. High-quality photography of ongoing and completed projects was used to illustrate the company’s attention to detail and expertise. The website was structured to provide an intuitive user experience, with detailed service descriptions, restoration case studies, and a blog to share insights and stories from the workshop floor. This approach not only highlighted Blackline’s services but also built a narrative around their brand, emphasising their passion and expertise in classic car restoration.
The Koroutine team has been amazing, I went through multiple website design companies before Koroutine came and delivered.

Outcome
The launch of Blackline Classic Cars' new website significantly elevated their online brand presence. The site draws in visitors with its rich visual content and detailed service insights. The enhanced digital platform has led to increased enquiries, broader audience engagement, and higher visibility in the classic car restoration community.
Blackline Classic Cars now enjoys a digital presence that truly reflects the quality, passion, and expertise of their work, connecting them with a global audience.